Since 2009, Bobo Choses has embraced life’s curiosities with a spirit of playfulness and creativity. Each collection is inspired by the art of storytelling, brought to life through illustrated books, colorful clothing, artistic posters, and engaging workshops. Rooted in a whimsical and imaginative world, Bobo Choses encourages both children and adults to see life with wonder and humor, blending serious care for the planet with a playful, joyful approach.

Bobo Choses has grown into a global community, with a presence in more than 46 countries and partnerships with 599 retailers worldwide. These relationships are built on shared values, allowing the brand to spread its unique blend of storytelling and design, fostering creativity and a sense of fun across the world.

Caring for the planet and its people is at the heart of Bobo Choses’ mission. Operating from an old toy factory in Barcelona, the brand celebrates local craftsmanship by producing most garments nearby and learning from skilled manufacturers. Bobo Choses continually seeks innovative, responsible solutions to reduce its environmental footprint, embracing mindful production methods that reflect a commitment to sustainability and ethical practices.